Well, we all can agree upon the fact that the fastest way to accomplish any goal, be it to start a company or to become an entrepreneur, is to model the success of somebody who has already accomplished it. In this article, you will learn the top 3 lessons or mantras from Jay-Z’s inspiring success story to build your career.
Shawn Corey Carter, known professionally as Jay-Z, grew up in a housing project in New York City, the USA. He was raised with his three siblings by his mother after his father abandoned them. He loved music and used to wake up his siblings by banging upbeats on the kitchen table. His mother brought him a boom box for his birthday and he used it to freestyle and write lyrics. He was known as ‘Jassy’ in the neighbourhood, the name eventually developed as ‘Jay-Z’.
He is one of the most successful hip hop artists of all time and continues to invest and build businesses to expand his wealth and influence.
Here are the top 3 lessons you can learn from Jay-Z’s success to build your career.
1. Create Alliances
Jay-Z never ventured solitary in the music business. He always formed alliances to help him achieve his goals. His feature albums would be collaborations with Sean John Combs, Timbaland, Kanye West, Eminem, Beyonce, Linkin Park, and others. He continues to use this strategy even today as he created an online music streaming service called Tidal, with some of the top names in the music community.
Don’t try to do everything yourself, find people who believe in your mission and can contribute to it to help you move it forward.
2. Bet On Yourself
When Jay-Z started his journey in the music industry, no major label wanted to give him a record deal. Rap music was too uncertain and Jay-Z wasn’t a well-known artist. Instead of losing heart, he bet on himself and partnered with Kareem “Biggs” Burke and Damon “Dame” Dash to start his own independent label in 1995, Roc-a-fella Records. He was the only artist at the time in the label and started by selling his CD’s out of his car. He continued to hustle and believe in himself. Jay-Z’s first album ‘Reasonable Doubt’ reached n.o 23 on the billboard 200 and would later be included in the rolling stones 500 greatest albums of all time.
Before anyone else will believe in your ideas, you need to believe first.
3. Expand Your Base
Jay -Z didn’t just want to be a rapper, he wanted to be an entrepreneur and expand his base beyond just music. He co-founded the urban clothing brand Rocawear with his partner Daymond “Dame” dash, as an extension of his label(brand). He later sold the rights of the Rocawear brands for $ 204 million but retained his ownership in the business and contributes to help run it. He co-owns the famous 40/40 club and upscale sports bar in the USA, Singapore, and Japan. He has invested in entrepreneurial ventures, sports teams, and real estates. He has started his own sports agency, Rocnation sports.
Your business venture should be a reflection of who you are and where your interests lie, don’t box yourself in.
So remember to create alliances, bet on yourself, expand your base and you could be on your way to build in a billion-dollar empire for yourself.
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